3 Reasons Why Augmented Reality Matters for Multichannel Commerce

1. It provides a different kind of showroom. Why are videos so successful? They explain visually what a product can do and help consumers visualize how it will benefit them. I was recently looking for a cabinet for my living room and found many online as well as offline. What I couldn't tell was whether any of the cabinets would actually fit well or match the room. I wished I could take them home and see what they would look like, but that wasn't practical.