Insert Media Can Help You Prospect Cost Effectively
This article will examine the best ways to test insert media and outline what results you can expect.
FSI costs are low, usually $6.50 or less per thousand. A full-page, full-color FSI can cost about $6,500 (including the printing) to reach 1 million households. FSIs generally are used to sell one product.
Takeaway tip: Measure the LTV of a buyer who comes on your file by way of purchasing from an FSI.
- Companies:
- Lett Direct Inc.
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