There’s Always a Way to Improve Catalog Customer Service: My Top Five Tips for 2007

If that’s not a reality, make sure that if they have to transfer customers to technical support staff that the techies are on hand to pick up those transferred calls quickly. Don’t give customers a chance to jump ship.

And remember you’re in a multichannel world now, so if you operate a retail chain, your reps should know if your store is running sales or other matters involving the merchandising of your stores.