Email Applied: Email’s Mounting Role in Customer Service
There are myriad ways to please customers with email, but only so many do it properly
● If you have a toll-free number, feature it in your email. Recipients might prefer to speak directly with one of your customer service reps (CSRs) for questions or problems.
● If you have site features such as a gift registry, store locator or gift reminders, include links to these services in your email.
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