4 Social Media Retail Mistakes

Recommendation: Look for a social solution that provides a wide range of on-site social experiences explicitly aimed at increasing the metrics that matter most, namely referral traffic and sitewide conversions. Customize these experiences to your specific products and users. Solutions with built-in A/B testing capabilities ensure the greatest opportunity to know what works for your business and what doesn’t, allowing you to optimize for the greatest user participation and overall lift in sales.