5 Ways to Rejuvenate Your Customer Loyalty Program

Promotional e-gift cards, which have an expiration date, are also a great reward tool. Offering loyal customers a $10 gift card when they buy a $25 gift card for a friend, for instance, both thanks them for choosing your brand once and incentivizes them to return again, laying the foundation for building on an already positive relationship. It also aids results in new customer acquisition. In addition, with studies showing more than 70 percent of consumers spending more than their gift card amount, there are also opportunities for increased revenue.