The Secret to a Successful Web Site
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Denny Hatch
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And that's the secret to devising a successful Web site: It should have such incredible perceived value that your visitors want to bookmark it. People will feel good about your company if you give them something of value.
A Web site enables you as a cataloger to include all kinds of material you couldn't incorporate into your print book for various reasons, including items too low in inventory to include in the print version, sale items and
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Denny Hatch
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Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.
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