Tips for Making Your Storefront More Visible Online

1. Search engines: Your most important challenge online is to be found by search engines. Consumers initiate the search, but they aren't really the ones finding you; you need to cater to the search engines so your storefront can be seen by consumers. The best way to do that is to adopt a robust SEO strategy and stay current with changing SEO algorithms. Know thy keywords and make sure your website draws people in who search for those keywords.