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Joe Keenan
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and Catalog Success
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b. Pursley noted the USPS’s annual coding accuracy support system (CASS) becomes tighter each year, and an 11-digit barcode requirement for flat sequence sorting via intelligent mail barcode (IMB) will be required in January 2009.
c. The flats sequencing system (FSS) is a short-term concern for catalogers, Schick noted. This USPS software will check for address placement and construction (e.g., font size, character spacing), mail prep and entry, and critical entry times (CETs), the time the postal facility receives the mail.
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- Companies:
- Quad/Graphics
- Quebecor World Direct
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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