The Power of Print: Experts Offer Printing Tips to Offset Postal Rate Increase

Schick said although the postage rates increased, so did the discounts in bulk mailing. He stressed that catalogers should talk to their printers to make sure everything is being done to effectively co-mail their catalogs. Although co-palletization doesn’t improve presort rates, it’s still worthwhile, Schick advised. It helps to move mail out of sacks and onto finer-level pallets to create deeper penetration into the postal system and facilitate more consistent and timely delivery.