The Password is …
Merchants need new authentication tactics to protect themselves from an epidemic of data breaches
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Reas Baumhof
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Fortunately, with the advent of context-based authentication, the entire set of circumstances that surround a login attempt can be evaluated. There are numerous indicators and techniques now available that detect with a high degree of accuracy when an imposter is attempting to gain access, even if he or she has valid credentials. Imposters are challenged and denied access, and legitimate users are allowed to connect without friction.
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- Companies:
- Neiman Marcus Direct
- Target
Reas Baumhof
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