More Than Skin Deep

For TNG, the spa and pedicure products categories are hot, as is hair care. “We see a trend toward luxury,” Gaynor says, “so the luxury part of the business is doing very well.”

The connection between offering products and providing education is a logical one, says TNG Vice President of Marketing Lisa Phillion. The goal isn’t just to sell products; it’s to help customers succeed. “Every time you touch customers, you want to deliver what they’re looking for or help them grow their business,” she says. “We want our customers to look at us as the experts.”