The Monthly Retail Social Juice Index Spotlight: Bebe, Foot Locker and 1-800-Flowers.com
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Like Bebe, Foot Locker has a large fan base (4.5 million) and posts a couple times per day, always relying on mainstay posts. However, instead of having a single formula, Foot Locker works with several themes at once.
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Currently, the brand is achieving high engagement scores by repeating the following content series:
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- People:
- Michael Jordan
- Places:
- US
Carolee Sherwood
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