The infoUSA-Direct Media Deal: The Experts are Buzzing, What’s Your Take?
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Paul Miller
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Jim Garlow, director of advertising and marketing operations for CDW:
The key with any acquisition is being able to retain key people, capitalize on synergies and complete a successful integration. This can be a win-win for both companies as infoUSA may be able offer new services or capabilities to Direct Media customers.
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