International E-Commerce: Going Global
The idea of selling 
internationally is enticing, 
yet the challenges are 
many. Here’s how to 
do it right.
While e-commerce matures around the globe, online retailers are increasing their investments and providing better customer experiences through new solutions and added resources. Pure-plays have been the early adopters — successful examples include Overstock, Zazzle and Threadless, not to mention the behemoth Amazon; multichannel brands are lagging, but will most likely catch up as they meet or exceed pure-plays in capability and investment.
- Companies:
- Amazon.com
Related Content
Comments
