The Convergence Question

Conclusion

Although these end-to-end, outsourced solutions are somewhat new and, as a result, currently have a relatively limited number of installed users, they could easily play a more significant role in the future of the software and services industry that supports the multichannel marketplace. Given that a seamless interface from the Web through order management to physical fulfillment has become an operating imperative for marketers and customers, it seems inevitable that more and more merchants will take advantage of the end-to-end approach.