The Bombay Company’s Winning Formula

Same thing with Coremetrics. They’re not the cheapest analytics provider around, but they offer great features, such as ROI [return on investment] metrics on everything I need. And I believe in Brett Hurt, Coremetrics’ founder. Both of these companies have strong technologies and great leaders.

CS: How will you expand your database to 750,000 opt-ins?
Corey: We’re thinking about a sweepstakes of some sort, maybe something with Bombay Kids. If you sign up for e-mails you could win a kid’s bedroom suite.