The Best Social Channels to Use for B-to-B Marketing

If the viewer signs up for more information at this point, he or she is likely to be a very good lead — i.e., one who opens your emails, engages with your content and hopefully interacts with your sales team.

Starting a SlideShare account is free and easy. However, if you want to brand your channel and start capturing leads, you'll need to upgrade to a paid Pro account.