Private-label Products
The benefits of — and caveats to — adding private-label products
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Scott stresses this point even further: “Sourcing is an incredibly complex undertaking.” One Step Ahead’s answer has been to contract with a sourcing agent to handle the details of its private-label manufacturing.
“We funnel most of our buying through that agent,” Scott says. “They also do the factory quality-control sampling. We tend to outsource most of the sourcing of our private-label merchandise. We brainstorm the ideas in-house and then take it outside to have it produced. This works for us, because we know our market and our customers best but don’t have all of the in-house capacity for manufacturing.”
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- Companies:
- One Step Ahead
Alicia Orr Suman
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