4 Revolutionary Selling Tools Available to Small Businesses

1. Offering consumers financing can increase sales. Consumer financing is an often underutilized tool for generating sales. However, new products are making it an option for more retailers. Consumers buy more when they can pay later. Large retailers, especially those selling big-ticket items like refrigerators, washing machines and home theater systems, use this element of consumer behavior to their advantage. They can often afford to offer interest-free financing promotions, or they can partner with banks to issue their own store-branded credit cards.