An Appetite for Growth
Testing new concepts has helped Cryer Creek Kitchens broaden its customer reach.
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Going forward, the organization’s strategy for long-term profitability is to gradually increase its production capacity for non-pecan cake desserts at levels of risk justified by the growth prospects of its multiple product-line items. Says Means: “If you chart out the trajectories of Cryer Creek Kitchens and Collin Street Bakery’s growth, they will be roughly the same size in seven to eight years.”
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Lisa Yorgey Lester
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