An Appetite for Growth
Testing new concepts has helped Cryer Creek Kitchens broaden its customer reach.
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Fruitcake, while a much-maligned holiday gift-giving tradition, nonetheless comprises a serious mail-order business in Corsicana, Texas. Fifty miles south of Dallas along Interstate 45 stands the home of the DeLuxe fruitcake and Cryer Creek Kitchens catalog, a wholly owned subsidiary of world-renowned Collin Street Bakery.
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Lisa Yorgey Lester
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