Techniques That Get Your E-mail Opened

Permission to hear from others, if you plan to make the list available on the rental market. “Yes. I’d like to receive promotional offers from Mysite.com and its partners.”

When establishing permission you need to remember a few privacy rules:

• Tell the customer how the information they provide will be used.
• Provide an easy method to opt out.
• Make your privacy policy both easy to find and easy to understand.