Tactics to Make Your Business a Networked Organization, Part 2

Assign people to those roles just as you assigned them to teams and special projects in the past. It isn’t profoundly different, but the fact that you can hold on to the old while learning how to do something new is reassuring to people. And reassurance is essential.

3. Separate roles and jobs. Jobs are sets of tasks to be completed. Tasks are lists of things that you do in your job; they're measured around events and outputs.