Susan Rappaport Named President/CEO of ALC

Susan's clients know her as a smart, innovative and diligent marketer who can be counted on for break-through work. Her colleagues know her as a strong leader, highly accomplished at setting and helping them to achieve the organization's goals.

"I've known Susan as a mailer, a broker and a partner," said Fran Green, President ALC SMART Data Solutions. "She is one of those unique individuals who can see things from both a marketer's perspective, as well as that of the service provider. She has also helped integrate sales and service within our organization, so that everyone understands they are on the same team. Her enthusiasm for multi-channel marketing in the digital age energizes all of the employees of ALC. We share a common goal of cementing data as the foundation for this new marketing age."