Surveys Differ on the Popularity of Online Shopping

Of the 78 percent of consumers from the Vendio survey who plan to shop on the Internet:
* 43 percent will shop online between 9 p.m. and midnight;
* 42 percent will shop online between 7 p.m. and 9 p.m.; and
* 22 percent will shop online between 9 a.m. and 7 p.m.

Sources:
The Conference Board holiday gift spending survey, http://www.conference-board.org/utilities/pressDetail.cfm?press_ID=3012
Vendio’s “Online Holiday Shopping Plans” survey, http://www.vendio.com/company/pr/pr90.html