Case Study: Sundance Catalog
Sundance Catalog spent years building a brand and an audience. Now it is spinning off in new directions
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What separates Sundance Catalog from other lifestyle catalogs is that it is actually modeled after a real place. The lifestyle Sundance Catalog portrays is the one residents, guests, students and artists live out every day in the mountainous community. The products that fill the catalog are selected because they are a function of the relaxed, casual, Western livelihood experienced at Sundance.
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- Companies:
- Sundance Catalog
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