Subscriber Engagement: Top Apparel Brands Pulling Away From the Field
By
Tom Sather
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
The Winners
Abercrombie & Fitch had the highest average read rate and Sender Score of the group, and managed to score in the top five in every metric we measured. J.Crew achieved the highest TINS rate, and only barely trailed Abercrombie in read rate and Sender Score. Compared to the rest of the group, these two brands’ messages were read more than twice as frequently and their Sender Scores were twice as high.
0 Comments
View Comments
- Companies:
- Internet Retailer
Related Content
Comments