Tackling ‘Findability’ on a Mobile Site
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Seems pretty straightforward, right? Each product was selected because it seemed fairly simple for a person to describe. Examining each, I'm sure you could easily explain what you're looking for to another person, especially to a familiar sales associate. If that's the case, it seems logical that you could also "explain" what you're looking for on the retailer's mobile site.
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- Companies:
- Gap
- J.C. Penney
Justin Fogarty
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