Studies in Cost-Cutting

In this issue, you’ll also hear from four catalog art and production pros who share with you their triumphs and challenges in producing catalogs today. See “Catalogers Streamline the Print Workflow.”

Each month, turn to Catalog Success, your “how-to” magazine for multichannel commerce, to arm yourself with practical strategies you can use in this uncertain economy. After nearly seven years of serving the industry, Catalog Success remains firmly committed to helping you strengthen and grow your multichannel business. And we can assist you with all aspects of your business, including marketing and prospecting, contact centers, e-commerce, print and production, staffing, creative, technology, merchandising, circulation, as well as operations and fulfillment.