Strike Up B-to-B Activity in the Consumer World

7. Offer a broad range of price points.

Business gift-giving — for both holiday and year-round recognition — is a big market. It requires a wide range of price points: from employee birthdays to impressive “best client” Christmas gifts.

So, the doctor has a question for the patient: Can you offer any options in the $5 to $10 range? You can? That’s great. It’s also OK to sell in minimums of two or three at a time if needed.