Strategy-Hurdling to Profitability (1,147 words)

The products with a low hurdle rate will obviously need to be helped or discontinued. Hurdle rates between 90 and 99 percent deserve close attention. For those items, you might be able to improve the results by simply adjusting the amount of selling space, combining an item with another item, or by doing something similar. You will want to do everything possible to push these products over the hurdle rate next time.