Check it Out: Grabbing Store Shoppers by the Hand … Electronically
Store retailers are getting desperate for in-store sales.
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Paul Miller
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Finally, it lets retailers build incentive offers based on such factors as basket size, item mix and loss leaders. They then can transmit promotional messages through email, their own websites and even at point-of-sale displays, all coordinated through this order management system. Results, of course, can be tracked instantly.
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- Companies:
- Escalate Retail
- Microsoft Corp.
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Paul Miller
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