Steady As She Goes

Future Challenge

Indefatigable about AmeriMark’s ability to face whatever the market throws at it, Giesler admits to just one major challenge in the coming year. And that’s the challenge that will face all catalogers as the Postal Rate Commission considers the next rate case.

“The 12.5 percent to 13 percent increase is going to be a big hit to our bottom line,” Giesler says. “And a lot of companies will not survive that.”