Case Study
Sperian Protection Frames Its Costs With DAM
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Joe Keenan
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DAM is a central repository for Sperian’s digital product shots and documentation, data sheets, positioning papers, and, ultimately, catalogs — all downloadable as PDFs.
Sperian’s Smithfield, R.I.-based Americas unit gained instant results. Before using the software, the company was losing roughly “half a week of man hours in productivity” burning CDs of product images — a huge inefficiency, says Brendan Opiekun, Sperian’s senior graphic designer.
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- Places:
- Americas
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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