E-commerce Insights: Speed Up Your Site to Sell More
Four broad strategies and 24 tactics to help your site burn rubber
→ Keep cookies small in size and few in number. The browser sends and receives cookies on each request.
→ Use a filter to strip superfluous white space characters and comments from your HTML.
→ Use CSS and colored DIVs (divisions or sections in HTML documents) for text banners and rectangular callouts. Avoid using images.
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