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Matt Griffin
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Example: Seta’s on-page program using a sample 1mm mailing with typical results at $1.50 in sales per book for a 72-page catalog
Catalog’s net sales per page (partner’s total catalog sales divided by number of pages = sales per page) = $20,833
Pages added adjusted by productivity index = 5
(Assumes four pages of jewelry added with a productivity of 120 percent
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