SPECIAL EDITION: Postal Rate Recommendation Could be Catastrophic for Catalogers

Call For USPS Rejection

Crofoot and others are part of a campaign among catalogers, printers and other suppliers to get the USPS to reject the PRC recommendations.

“We’re working with a group of printers to build a significant voice of advocacy,” says Mike Talbott, vice president, business development for CMS Direct, a marketing services firm that owns the Prefer Network co-op database service. Talbott believes that if the USPS is sympathetic to catalogers’ and their suppliers’ protests, the likely outcome will be an “accept under protest” verdict, which would mean the rates being implemented per the PRC recommendation.