Some Rebranding Ideas of a Different Sort

Our first edition went out on Wednesday, Jan. 9; it was actually a full day late, as we labored over some technical snafus. The following week, we reverted to our usual midday Tuesday e-blast time.

Per our online tracking services, both Tactics & Tips and our year-old Corner View e-newsletters continue to be highly read, and our clickthrough rates are excellent. (The Corner View got a light makeover; no name change.) But one can always do better, so we’ll see how our rebranded weekly fares. Heck, it could
bomb (though I doubt that). And if you don’t receive either of our newsletters, just go to our CatalogSuccess.com homepage, click on the black bar on top that says “free e-newsletters,” then fill out the very short form.