Some Rebranding Ideas of a Different Sort

‘Catalog Success … Something or Other’
Retaining Catalog Success as a part of the title was a no-brainer for us. That left us with, “Catalog Success … something or other.” But the second half came along fairly easily. We stuck with the functional motif, and wound up with the title that best describes what our e-newsletter is all about: Catalog Success: Tactics & Tips.