Some Not-So-Obvious Ways to Get Through the Tough Holiday Season Ahead
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Paul Miller
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Call Center & Customer Service
1. Be the hero to your customer. Get ready for a late holiday rush. Catalogers who meet the last-minute holiday needs of their customers with in-stock merchandise and quick delivery will win hearts and future purchases.
2. Empower your call center reps with product knowledge. Customers have less time to shop, so knowledgeable, confident recommendations are a welcome service. Your call center staffers need to be your product experts. Make sure that your merchandising staff has thoroughly explained and, if needed, demonstrated the products to your call center reps.
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Paul Miller
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