Some Not-So-Obvious Ways to Get Through the Tough Holiday Season Ahead

So my own personal two cents here is to remind your customers of this through e-mails. Your print catalog mail plans are set, but you have plenty of flexibility with e-mail. I get a ton of e-mail from 1-800-Flowers.com, but not from many other multichannel marketers I’ve done business with. Why not drive home the point, however obvious it is, that customers can spare the expense of gas by buying direct? Possible approaches: