Smarthome Direct Growth the Smart Way

For instance, because DIY customers wanted to walk into a room, flip a switch and be sure of the outcome, Smarthome gave its engineers a new task. Rather than simply making X-10 products better, Smarthome wanted to create a more reliable protocol.

So in 2004, Smarthome unveiled INSTEON, a proprietary technology it hopes will become more widely used in home automation products. Much like its earlier efforts to encourage customer feedback on X-10 products, customer requests dictated the new INSTEON products, which also resulted in an improved product line.