Small vs. Large: How the Davids Can Play With the Goliaths
Bowen also explained how GiftTree takes big steps to create growth momentum, like writing its own commerce platform, importing its own baskets, and designing and producing its own folding cartons for gift basket contents to keep its gifts unique and looking great.
I offered tips on avoiding mistakes that hurt small catalogers. These include the following:
- Companies:
- McIntyre Direct
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