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Paul Miller
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What Others Do
Who do you pay closest attention to?
(53%) My closest competitors
(35%) Any and all multichannel marketers
(0%) Just the financials of the public companies
(12%) Nobody in particular
Free S&H
Have you ever run a free shipping & handling promotion?
(40%) Yes, and it worked great
(26%) Yes, but it worked out marginally at best
(14%) Yes, but it failed miserably
(14%) No, but would like to try it
(5%) No, and I have no desire to try it
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Paul Miller
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