3 Reasons to Marry Shopify and Email Marketing
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Building email campaigns that are integrated with Shopify allows retailers to deliver a more personal sales experience by automatically segmenting audiences into groups based on purchase history. In other words, brands can easily find and reach high-value or recent customers without going cross-eyed from digging through mountains of data.
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- Companies:
- Experian
- People:
- Mabel Zora
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2015/04/Emma_Christopher-Lester-headshot.jpg&w=51&h=51&c=true)
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