Shoes, Spark Plugs and Satisfaction ... Online

If you’re like most consumers, buying online is more of a possibility today than it was yesterday, and you’ll probably think about it more tomorrow. Can big wins be made by optimizing your online shopping experience? Best Buy did and boasted a 34 percent increase in online sales for the fourth quarter of 2008. infoUSA.com did, and it more than doubled its online revenue in just one year.