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3. Reach out to data service providers. Companies like Acxiom, Experian, InfoUSA Catalog Vision or Harte-Hanks compile change of address information from such sources as utility companies, publishers, retailers, continuity clubs and financial institutions into third-party change of address databases. By using these databases after NCOA matching, mailers can find movers who either don’t file changes with the USPS, or get address changes that NCOA does not accept or match.
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Sharon Neuenfeldt
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