7 Solutions to Stop Losing Online Sales

Words sell, so create content that drives conversions. Ensure that when visitors looking for a certain product arrive at your site, they say: "This is the one I've been searching for!" Accomplish this through the use of words, photos and videos that inspire confidence. See your site as consumers do and place your most convincing copy and calls to action in prominent places they can't possibly miss. Never forget that visitors don't read websites, they scan them. Use fonts and layouts that are easy to read and design with location, bolding, italics and color to get shoppers to that next click.