Setting the Best Postage Rates for Catalogs and Direct Mail

I believe the Post Office must take the simple step of decreasing the cost for carrier route mail. Decreasing the cost of carrier route, sorted mail will actually increase volume and accelerate the growth of co-mailing and the technological solutions driving co-mail. Decreasing the cost of carrier route mail will inevitably increase mail volume. Such a gesture would show the direct marketing industry that the Post Office could be a business partner, resulting in not only greater volume but also greater profits for the USPS.